World-class spas, wellness centres and health facilities will be key to the new partnership between Emirates Holidays and the Dubai Health Authority’s Health Tourism Council who are joining forces to offer visitors tailor-made health and wellness holidays in Dubai.
With the aim to attract more than 500,000 medical tourists by 2020, this new collaboration addresses the increasing demand for health and wellness tourism, leveraging on Dubai’s infrastructure for the wellness market to create a unique destination for health-conscious travellers.
Packages will includes return flights on Emirates, a three to four day stay at a hotel property renowned for its health and wellness facilities, a selection of spa and wellness treatments, including a health and wellness programme tailored to the client’s specific needs and daily meals. Initially, the two properties will include DNA Health at Madinat Jumeirah and Rayya Wellness Retreat at the Retreat Palm Dubai, M Gallery by Sofitel.
The health and wellness packages are being launched in association with Dubai Health Experience (DXH), a brand conceived by the Dubai Health Authority (DHA) to strengthen the medical facilities in Dubai and strengthen the position of Dubai on the world map of medical tourism.
Emirates Holidays will focus on Kuwait and KSA as the initial markets for its wellness holidays with the intention to expand this to other markets over time.